29-31 May 2023
Electric Vehicle Innovation Summit


Salman is an Engineer with a deep desire to transform mobility to electric in the region with prolific experience in the field of electric vehicles for over 6 years.

Salman is the Chief Product Officer for EV LAB, the omnichannel retail concept by Chalhoub that aims to bring a selection of electric vehicles to consumers of the UAE and also Founder of FUSE, an exciting concept that converts classic cars to electric. Through strategic partnerships, consulting, community engagement, engineering and market leadership, our companies are laying the groundwork for the dramatic changes are we are bearing fruit of the region.

Being in the UAE for over 25 years, he has a deep connection to the UAE and has first hand witnessed the changes in transforming this city into the regional hub of the MENA region and increasingly the beacon of sustainability. An engineer by trade, he has worked in several industries after his Masters in Engineering from Imperial College in London, and with experience in the aviation industry, construction and glazing, and lastly with electric vehicle and infrastructure. He was the first private owner in the UAE of the Renault Zoe in 2016, having driven more than 6 years exclusively with electric vehicles and having covered more than 200,000km within the UAE fully electric. He worked at EVERA in early 2019 to promote sustainable solutions to the adoption of Electric Vehicles, and then EV LAB to scale the startup to achieve scale and developing their product and has recently completed the first UAE-made long range EV conversion of a classic VW beetle.

Salman also serves as a member of the Future Mobility Club (FMC), a Clean Energy Business Council (CEBC) initiative focused on raising awareness and encouraging collaboration within the regional mobility sector to drive change.

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